The Wendy House Trap
Your customers’ experience is key to improving your business. Read why taking the time to do a business review is invaluable and how approaching it with empathy can bring added insight!
Here’s how you create content that helps you find new clients
Just like the foundations of your house, the foundations of your marketing are the piece on which everything else rests. Get the foundations right and everything else falls into place easily. Creating content that helps you find new clients is a cinch, offerings stack together, teams are on the same page, potential clients understand what the heck you’re talking about.
Solving the marketing irony: keeping your marketing going at the busiest times
Are you struggling to keep your marketing efforts alive during the busiest times? It’s a common irony many businesses face. Just when you’re swamped with work and barely have time to breathe, that’s exactly when you’re supposed to focus on marketing. Talk about bad timing! But don’t worry, we’ve cracked the code to solve this marketing dilemma.
3 steps for overcoming the challenges of marketing a service business
“Wow. Marketing a service business is easy!” said literally no one ever. I’ve got to be honest – compared with marketing a service business, product marketing seems like a cake walk. Luckily, having a really good marketing strategy in place can help you solve the challenges of marketing a service business.
Why every business needs a marketing support system, and how to set yours up for success
This weekend I watched the remake of the film, Le Mans, starring Christian Bale and Jason Bourne (okay – Matt Damon) with my family. I REALLY didn’t want to watch it, I hate motor racing (noisy) and films FULL of men (just….arghghgh!), but, as the lone female in...Like what you've seen?
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