Nov 17, 2020 | Marketing Advice
None of us started off 2020 having any idea that it would turn out the way it did. As one of our clients commented this week “not one single Futurologist predicted a global pandemic would scour the globe in 2020”, (never heard of a Futurologist? Here’s a definition...
Apr 21, 2020 | Marketing Advice
When you’re defining a strategy to get your business through a crisis, relying on gut feelings may lead you into making fatal choices. In difficult times, it’s tempting to curl up in a ball, hold tight and hide behind the sofa until the worst is over. In less...