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11 Steps to Create a Powerful Case Study that Converts

11 Steps to Create a Powerful Case Study that Converts

One way to help your prospect to understand the benefits that your business can offer, fast, is to create a powerful case study. Case studies are an effective tool for service-based businesses who need to show that they understand the problems that their customers are...
 6 Brilliant Questions To Create An Awesome Case Study

 6 Brilliant Questions To Create An Awesome Case Study

To quote my lovely colleague Siân, ‘it’s always better to show than tell’.Siân originally passed on this nugget of wisdom regarding some content I was trying to create for The Marketing Architect Huddle. Ever since then I have realised that it applies in all sorts of...