Copying content ideas from your competitors may be tempting when you are low on ideas, but it’s very, very bad for business, here’s why.
Our best source of new business comes from word of mouth recommendations however not all referrals are good for your business. This is why it’s important to keep a record. Having anecdotal information allows you to course-correct. Our ‘opportunities’ tracker exists to keep track of where we get the most business, but it also provides the answers to lots of questions.