Oct 22, 2019 | Marketing Advice
Picture the scene. It’s 1984. Legwarmers are BIG news. It’s Saturday morning, and having watched Noel Edmonds Multi-Coloured Swap Shop, I’m on my way to Gymnastics Club.
I don’t particularly like gymnastics, but as one of three highly chatty sisters, my parents wanted at least one of us out of the house at all times; we did lots of clubs.
Oct 8, 2019 | Marketing Advice
I hate public speaking. All the prep, anxiety about stage fright and wondering if your content is going to meet the expectations of the audience. Not to mention being too hot, too cold, having bright lights shining on you, revealing to the audience that you...
Sep 17, 2019 | Marketing Advice
Guest Post by Meg Fenn, from Shakeitup CreativeThinking that your web designer can carry out SEO work on your website is an assumption commonly made by business owners. However, be careful. Unless you’ve specifically tasked them with proper SEO work, they won’t be...
Sep 10, 2019 | How to Guides, Marketing Advice
Supersize, big business, growth industry, etc, etc. However you look at it, we seem to rate big companies more than micro-businesses. (This is, of course, totally daft. Small is beautiful in my book, but that’s not a discussion for today!)If you are running a...
Jul 2, 2019 | Marketing Advice
Have you heard the latest buzzword in marketing? Gamification.A new buzzword for an old concept.Ever challenged yourself to stop pumping petrol the minute the numbers ticked up to a round number? (Happens way too fast these days.) Ever challenged your kids to spot 50...
Jun 11, 2019 | Marketing Advice
Last night I was curled on the sofa watching live TV. These days this is an unusual event in our house as we are very ‘bought into’ the idea of catch-up TV. Watching live TV was a novel experience; not only viewing alongside millions of others, but also, seeing adverts.