
The Wendy House Trap
Your customers’ experience is key to improving your business. Read why taking the time to do a business review is invaluable and how approaching it with empathy can bring added insight!
Your customers’ experience is key to improving your business. Read why taking the time to do a business review is invaluable and how approaching it with empathy can bring added insight!
Just like the foundations of your house, the foundations of your marketing are the piece on which everything else rests. Get the foundations right and everything else falls into place easily. Creating content that helps you find new clients is a cinch, offerings stack together, teams are on the same page, potential clients understand what the heck you’re talking about.
“Wow. Marketing a service business is easy!” said literally no one ever. I’ve got to be honest – compared with marketing a service business, product marketing seems like a cake walk. Luckily, having a really good marketing strategy in place can help you solve the challenges of marketing a service business.
Google My Business is not just for shops! Find out how to access, improve and benefit from your profile in this blog post.
Ever worried that, in the uninformed eyes of your ideal client, you seem like an identikit version of the other service providers in the market? Find out how to stand out in a crowded market using ‘The Magnificent 7’.