How Sian Went ‘Viral’ On LinkedIn
A funny thing happened the other day. I created a post on LinkedIn (nothing unusual there – I’m on LinkedIn a lot, working on client accounts as well as my own) – but somehow this post was different. After a few hours it started to fly, and by the end of the first day...
Marvellous Marketing Spotter’s Guide: Huski
For me, holidays and cooking do not go together.
It’s not the effort of cooking which stresses me out when I’m away from home, I like cooking. It’s flaying my own fingers while attempting to dice a carrot with one of those cheap, bendy IKEA knives. It’s navigating around an unfamiliar Greek supermarket with two hungry kids in tow. And, frankly, it’s doing the washing up that makes me think – hold on a minute, how is this a holiday!?
So, you can imagine how delighted I was to hear about a brilliant holiday catering venture, Huski.
3 questions to ask yourself to decide whether to include the prices of your services on your website
The question of whether to include the prices of services on a website is often raised by clients when we are project managing the creation of a new website.
And, it can be a bit of a conundrum. For some businesses it’s critical to include your fees, for others it can be a barrier for customers.
Where To Start With Marketing, And What Best To Invest In If Budget Is Limited
I was recently having a chat with a business owner. She admitted that she finds marketing a bit of a catch-22. She needs to put marketing activities in place to find customers, but until she gets more customers she can’t afford to do the marketing.
Have you ever felt this?
Marvellous Marketing Spotter’s Guide: Oxfam Unwrapped
There are three reasons why I think we business owners resist measurement, and I’m going to try to break down all of them for you today (hey – it’s good to be ambitious, no?).
Mindful Marketing: Measurement
There are three reasons why I think we business owners resist measurement, and I’m going to try to break down all of them for you today (hey – it’s good to be ambitious, no?).
Mindful Marketing: List Building
At the time of writing, it’s the last day of January. I don’t know if it’s anything to do with our more mindful approach to marketing, but work-wise, it certainly has been an above average, calmer, more focused January than usual. So perhaps the mindful approach to...
Mindful Marketing: Brand Identity
Are you happy with the way that your brand is represented visually? As you will know, it’s important stuff. We all make go/no-go split-second decisions based on how things look – remember that house you didn’t buy because of the pebbledash?And yet, lots of...