Marvellous Marketing Spotter’s Guide: Spaces
We recently had the joy of meeting with a client at their shared office space in Brighton. Sian and I were kicking off a new project with this particular client by hosting a ‘Download Day’. This is how we always start a Design & Build project – we spend a...
34 Marketing Measurements You Should Be Using To Keep Your Business On Track
Last Sunday was such foul, wet drear of a day that I decided to spend a few hours sorting out my wardrobe. We don’t have enough wardrobe space in our house (who does!?) so every six months I take all the lovely, light summery things out of my wardrobe and pack them in...
How To Attract Prospects To Your Social Media Page With Interesting Content
Last week my blog post was about how you can create an interesting and engaging social media feed, if you are the ‘official’ social media manager for your own business pages. Yes, this technique can be very hard work, but hopefully my tip for success has dramatically...
How To Get Great ROI From Time Spent Being Your Own Social Media Manager
Time for me to bring you another Spotter’s Guide. And, as usual, inspiration hit me when I least expected it – on my day off.
I don’t mind admitting that I’m rather a fan of swanky hotels. I don’t have a fancy car, or a designer handbag collection, but, one thing that will always part me from my cash is the opportunity to potter about in a lovely hotel.
Earlier this month I had the perfect excuse to stay at The Hoxton Shoreditch with my sister.
I didn’t expect to stumble upon a piece of marketing excellence. But, I did.
The Marvellous Marketing Spotter’s Guide: The Hoxton
Time for me to bring you another Spotter’s Guide. And, as usual, inspiration hit me when I least expected it – on my day off.
I don’t mind admitting that I’m rather a fan of swanky hotels. I don’t have a fancy car, or a designer handbag collection, but, one thing that will always part me from my cash is the opportunity to potter about in a lovely hotel.
Earlier this month I had the perfect excuse to stay at The Hoxton Shoreditch with my sister.
I didn’t expect to stumble upon a piece of marketing excellence. But, I did.
9 things you could do right now to give your social media pages a boost
Managing a social media channel sometimes feels like running on a treadmill. Find, write, post, comment, like, repeat. To keep things fresh The Marketing Architect model for social success (learned from the awesome Digital Mums training group), relies on taking a...
Consistency is King
Wimbledon’s on and it still hasn’t rained? What the heck is going on?
The one defining feature of the British weather – a total lack of consistency.
When it comes to marketing, you don’t want to be Britain. You want to be Santa Barbara. Because, in marketing, consistency is what delivers a result.
Christmas in July
It’s Christmas!!
The hottest week of the year and here I am writing about Christmas. It’s ridiculous.
In truth, it’s not just me struggling to stitch together festive metaphors while the sun is cracking the flags; there will be features writers all over the country gearing up for Christmas, right here, right now.
